MatMates Have Gone Global


We have some exciting news to share this week! We are now shipping our MatMates™ interchangeable doormat and comfort mat system to retailers and distributors in Europe and Asia.

A Container full of MatMates Leaving Magnet Works for Russia

A container full of MatMates leaving Magnet Works for Russia.

Many international buyers took interest in the MatMates™ line after its debut at the International Housewares Show in March, but we negotiated our first sale outside of North America with a Russian retailer, Tvoy Dom, in late spring.

Frankly, Russia might be the last place I expected to be our first export, but we consider ourselves lucky to start a relationship with such an accomplished retail developer. The chain of Tvoy Dom shopping malls is Russia’s first retail project combining features of a food store, garden center, and furniture store offering household, repair, design, and interior commodities.

Magnet Works MatMates PIled into a Container We Shipped to Russia

A container filled to the brim with Magnet Works' MatMates just before it's shipped to Russia.

Since selling to Tvoy Dom, we’ve also launched a relationship with Karena International. Karena is an importer and wholesaler of American homewares, importing directly from the US to Brussels, Belgium. Our new Belgian distributor focuses on specialty stores such as independent gift, flower stores, kitchen accessories, linen & household, and gourmet food stores. The MatMates interchangeable mat system will be exhibited by Karena at the Ambiente show in Frankfort, the Europacado show in Brussels, and the Maison & Objet show in Paris.

For years we’ve enjoyed a very successful partnership with our Canadian distributor, Premier Gift Ltd.  While our MailWraps mailbox covers, Yard DeSigns, and BreezeArt flags have been wildly successful in the US and with our neighbors to the north, our new MatMates line seems to be a big hit on multiple continents! If you would like to learn more about them, check out our website.

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2 Responses to “MatMates Have Gone Global”

  1. SS Marsha Says:

    Congratulations! This is a wonderful accomplishment. :)

  2. Jenny Dunn Says:

    Very exciting!!

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